Leave the Big Banks. Behind.


The 2018 Royal Commission into the banking industry has received evidence of lies, deceit and fraud.

So it’s not surprising that new research has found the Commission has made Australians more receptive to banking alternatives and switching their banking.

An Essential Media poll, commissioned by the Customer Owned Banking Association, found 1 in 3 people are more likely to consider switching their banking institution.

The poll also found 8% say they have already changed their provider. A further 17% say the Royal Commission has led them to consider changing, but they haven’t yet, while an additional 18% are not sure if they will consider changing.

“These findings back up the increase in interest from Australians looking to enjoy the benefits of customer owned banking,” COBA CEO Michael Lawrence said.

“The poll shows people are ready to switch to an alternative where customer interests are not in conflict with shareholder interests.

First Option is 100% member-owned and all profits go back into the business to benefit you. Not into the pockets of the fat cats!

The CEO of First Option, Dean Jepsen said that “Member focus is more than just one of our values. It’s the foundation on which the Credit Union was established and an important aspect that people are looking for. Recently First Option has enjoyed the benefits of this focus with the Credit Union experiencing high levels of enquiries and product take up.”

Whether you’re an existing member of First Option or not, it’s easy to switch all your banking to First Option and be money happy.

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